BADM 2204 – Principles of Marketing
An introduction to marketing fundamentals, developing target markets, the marketing mix and understanding consumer behavior. Included is a study of the structure and the functioning of the marketing system as it relates to retailing and wholesaling. Emphasis is also placed on pricing, planning, implementing and controlling marketing plans, programs and systems.
BADM 2206 – History & Principles of Management
Introduction to concepts and the history of management. Concentration on ethical and social responsibility, the planning process, decision making, organizational structure, power, authority and delegation and decentralization. As part of the study of management, this course covers such topics as organizational change and staffing leadership, motivation, communication and managerial controls.
BADM 2208 – Supervision & Leadership
Students will develop leadership skills, practices and a personal philosophy of leadership. The course will cover leadership theories and effective methods.
BADM 2213 – Personal Finance
This course will focus on family and personal budgeting, building a good credity history and the use of credit. Students will be exposed to the use of insurance, checking and savings accounts, stocks, bonds, mutual funds, credit cards, mortgages, taxes and federal, state and local tax structure. Students will learn about buying (leasing) a new or used motor vehicle, renting or buying a home and how to develop a career search strategy. This course will prepare the student for his or her role as a citizen, a consumer and a productive member of society.
BADM 2215 – Gender & Diversity
Basic gender diversity theories are analyzed to provide the student with a firm foundation for managing in a workforce composed of individuals. Women are taking more of a role in American productivity; men are "switching places" with their partners. The course will examine the effects of gender and diversity in the workplace and how to manage and balance these issues.
BADM 2216 – Business Ethics
This course is an introduction to various ethical topics and situations the office or computer professional may encounter in today’s workplace. Examining ethical dilemmas and essential tools for analyzing them, this course will bring real world, hands-on experience to common ethical dilemmas.
BADM 2220 – Human Resources Management
An introduction to structure and functions of personnel activity, recruitment and placement, performance appraisal, salary administration, employee benefits, personnel planning, management development and labor relations.
BADM 2222 – Business Finance
3 credits | Prerequisites: ACCT 1105 and ECON 2205
This course is an introduction to basic concepts, principles and analytical techniques of financial management. Topics include the whole scope of the financial system and its functions: 1) the markets, 2) the institutions, and 3) the principles and concepts of financial management which guide the participants in making sound decisions.
BADM 2225 – Social Media / Marketing
3 credits | Prerequisites: ENGL 1101
This course is an introductory class into the use and development of social media and marketing. Students will learn the importance of using the social web for media and marketing purposes and learn how to develop news stories and marketing material for the internet and mobile devices.
BADM 2251 – Business Law I (The Legal Environment)
This course is an introduction to the legal and social environment of business. This course covers ethics, court jurisdiction, dispute resolution, regulation of business, torts, business crimes and international law. This course also covers topics in agency relationships, forms of business organizations, government regulations, employment law, antitrust regulations and property rights.
BADM 2252 – Business Law II (The Formation & Regulation of Business)
This course is an introduction to numerous legal topics including contracts, agreements, contractual capacity, consideration, form of contract, third persons and genuineness of assent, legality, discharge and breach of contract. This course also covers sales and leases, negotiability, bank/customer relations, secured transactions and bankruptcy.
BADM 2290 – Problems in Business Applications
4 credits | Prerequisites: BADM 2208, BADM 2252, ACCT 2206 and ECON 2205 or ECON 2206
A comprehensive survey course designed to test the student’s mastery of the core courses required for the Associate of Applied Business in Business Management or Accounting. The overall subject matter deals with business planning. The course is a series of projects: market research, case studies in management, a presentation, labor negotiations, a complete business plan and a comprehensive final. Successful completion of the course requires a portfolio of reports covering the assigned projects.
BADM 2299 – Seminar
1–6 credits | Prerequisites: second year in Business Management program and permission of instructor and full-time discipline faculty
This course will be a discussion of particular problems related to the student’s chosen program and areas of interest.